A more formal explanation - 3
- The recipient of the message must first decode the incoming information
- Depending on the channel and complexity of the message, translation depends to a great extent
- On the receiver's knowledge, experience, culture and attitude
- In addition, the incoming data may well have been modified by conditions in the medium
- Such as disruption or distortion
- Cell phones are a good example!
- And it may be "filtered" by what the recipient wanted to hear!